UPS envelopes feature Filipino art

#tdi_4 .td-doubleSlider-2 .td-item1 { background: url(https://bworldonline.com/wp-content/uploads/2026/08/Haraya-sa-Kalsada-by-Lauren-Kerby-Obaldo-80x60.jpg) 0 0 no-repeat; } #tdi_4 .td-doubleSlider-2 .td-item2 { background: url(https://bworldonline.com/wp-content/uploads/2026/08/Finalist-Artworks-80x60.jpg) 0 0 no-repeat; } 1 of 2 Haraya sa Kalsada by Lauren Kerby Obaldo Finalist Artworks ALL UPS envelopes from the Philippines will now bear a design from a De La Salle-College of Saint Benilde (DLS-CSB) student. The logistics company UPS Philippines, along with DLS-CSB and supported by the Delbros Group, held an art contest looking for a uniquely Filipino design for its envelopes. Lauren Kerby Obaldo’s entry, “Haraya sa Kalsada,” was selected as the Grand Prize winner of the UPS Philippines Express Envelope Design Contest at a ceremony at the Ayala Museum on Aug. 25. An incoming DLS-CSB sophomore Mr. Obaldo — a college freshman when he joined — bested 400 other entries. His work was chosen out of a list that had been narrowed down to 60, then to 30, then to the nine finalists whose works were displayed at the Ayala Museum. According to Katrina Juane, Chairperson of the DLS-CSB Multimedia Arts program (under which Mr. Obaldo is enrolled), the contest was a class project integrated into the Color Theory class for freshmen. Vibhav Varshney, marketing manager for UPS Australia, Indonesia, New Zealand, and the Philippines, said, “Why we brought this program here is because of the massive infrastructure investment that UPS is doing in the Philippines,” referring to the expansion of their Clark International Airport hub, to be launched in October. “In sync with that, we wanted to showcase local talent.” The contest had iterations in Japan in 2023, and in Singapore in 2025. “All our customers in the Philippines will get this envelope. Whenever they ship an envelope out — and we’re an international company — this envelope will go to any country in the world. We serve 220 countries worldwide,” he said. For his effort, Mr. Obaldo won a certificate and a voucher. “What the winner really wins is this opportunity of the award and the design getting featured on one of the most recognizable pieces of logistics packaging in the world,” said Mr. Varshney. Mr. Obaldo’s design bears the image of a jeepney. “Super common talaga ng concept ko. Jeepney lang siya (my concept is super common. It’s just a jeepney),” he said, comparing his work to his co-finalists, which featured airplanes, an airport, and aerial views, among other motifs. “The jeepney is important to our culture, as a Filipino. Nakakalimutan na ng iba iyong jeepney, dahil nga nagkakaroon ng modernization (some have forgotten the jeepney, because of modernization).” The envelopes will be rolled out soon, and will be in circulation for about a year, or while supplies last. — Joseph L. Garcia