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Oppo, Toyota chase India’s 100-million-plus anime audience as Naruto, maid cafés draw Gen Z

From ₹1,000 maid-café entry to gaming, merchandise and Japanese food, young Indians are spending to step inside the anime worlds they watch on screen—opening a new consumer market for mainstream brands

Published Aug 29, 2026 · 8:30 AMOriginal source: Business Line - Home4 reads
From ₹1,000 maid-café entry to gaming, merchandise and Japanese food, young Indians are spending to step inside the anime worlds they watch on screen—opening a new consumer market for mainstream brands
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Business Line - Home

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