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Entertainment/Source-attributed reporting

Latin America is catching North America as Spotify’s second-biggest subscriber market – and over 1 in 10 people there now pay for it.

Spotify's Q3 2026 shareholder deck shows that Latin America accounted for 24% of the company's 306 million Premium subscribers at the end of September. Source

Spotify's Q3 2026 shareholder deck shows that Latin America accounted for 24% of the company's 306 million Premium subscribers at the end of September. Source
ORIGINAL SOURCE

Music Business Worldwide

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