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Hidden Brain

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Episode 30: WOOP, There It Is

Many of us have heard that we should think positive... Visualize ourselves achieving our goals. But researcher Gabriele Oettingen finds, this isn't actually the best advice. Instead, we should use her strategy — which she calls WOOP. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 29: Traffic

Traffic. You hate it, we hate it, the rest of the world hates it, and unfortunately, our best efforts to curb it usually only make it worse. This week on Hidden Brain, we visit a few of the world's most congested cities, and investigate a few options to make driving safer and less maddening. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Original sourceHidden Brain
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Episode 28: #AirbnbWhileBlack

The sharing economy is great. It gives us opportunities to connect with strangers... to pool resources... to get a cheap ride, or a weekend away. But this week on Hidden Brain, we'll look at how these new platforms can amplify some old biases. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 35: Creature Comforts

This week, Hidden Brain considers the power of touch. First, Alison MacAdam tells us the story of her security blanket, called Baba. Then, Shankar interviews writer Deborah Blum about groundbreaking experiments into the importance of affection for young children. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 31: Your Brain on Uber

Uber is built on the scourge of surge. When demand is high, the company charges two, three, even NINE-POINT-NINE times as much as normal for a ride. Riders hate it . . . but not so much that they stop riding. Yep, "dynamic pricing" has helped the company to grow into one of the largest taxi services in the world. What's the psychology behind it? Shankar sits down with Uber's Head of Economic Research Keith Chen to talk about when we're most likely pay for surge, when we hate it the most, and why monkeys would probably act and feel the same way. That's right. Monkeys. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Encore of Episode 7: Lonely Hearts

Jesse always wanted to fall in love. So when the perfect woman started writing him letters, it seemed too good to be true. Because it was. This week, a story about a con — with a twist. When the con was exposed, its victims defended the con artists. They still wanted to believe the lie Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 37: Smoke & Mirrors

Six months ago, Hidden Brain's Max Nesterak made a resolution to quit smoking. But as we all know... resolutions are made to be broken. This week, we check in with Max to find out how he's fared, and give you social science insight to help you quit your bad habits too. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Encore of Episode 11: Forgery

This week on Hidden Brain, we explore real and fake, from fine art to fine wine. Shankar speaks with Noah Charney, author of The Art of Forgery, about why art forgers are compelled to spend their lives copying the great masters, and why so many of them want to get caught. Also this week: why we love studies that prove wine connoisseurs wrong. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Trailer: Hidden Brain 2.0

We have an anniversary to celebrate. We've been bringing you Hidden Brain for a year now, and we are so glad and thankful you've come along with us. We've learned a lot about what you like, and what we like. Specifically, deep dives into stories or topics that reveal something true about human behavior. Now, it's time to double down on that with a string of ambitious new episodes. Here's a sneak peek. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 43: The Perils of Power

We've all heard the old adage that "power tends to corrupt, and absolute power corrupts absolutely," but psychologist Dacher Keltner at UC Berkeley has found evidence to prove it. His book is The Power Paradox: How We Gain and Lose Influence. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 52: Losing Face

It happens to all of us: someone recognizes you on the street, calls you by name, and says hello... and you have no idea who that person is. Researchers say this struggle to read other faces is common. This week on Hidden Brain, super-recognizers, and the rest of us. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 51: What Happened?

On the morning after election day, pundits, pollsters, politicians, and citizens woke up feeling stunned. All signs, all year, had been pointing towards a victory for Democrat Hillary Clinton. So, what happened? We ask one of the few people who didn't get it wrong: the historian Allan Lichtman. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Encore of Episode 27: Losing Alaska

We didn't hear very much about climate change during this election cycle — and social science research might give us some insight as to why not. This week, an encore of one of our favorite episodes about why it's so hard for us to wrap our heads around climate change. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 50: Broken Windows

In the early 1980s, a couple of researchers wrote an article in The Atlantic that would have far reaching consequences. The article introduced a new idea about crime and policing. It was called Broken Windows. The idea was simple: A broken window is a sign of a neglected community, and a neglected community is a place where crime can thrive. The researchers said, if police fixed the small problems that created visible signs of disorder, the big ones would disappear. Today, we explore how ideas sometimes get away from those who invented them.. And then are taken to places that were never intended. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 48: Men: 44, Women: 0

A century after women won the vote in the US, we still see very few of them in leadership roles. Researchers say women are trapped in a catch-22 known as "the double bind." Note: an early version of this episode incorrectly stated that Carol Moseley Braun was the first African-American U.S. Senator. She was in fact the first female African-American Senator. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 47: Give Me Your Tired...

Our airwaves are filled with debates about migrants, refugees, and undocumented immigrants... Who should be in the United States, who shouldn't, and who should decide? Immigration is, without question, a flash point in this year's political debates. It's an issue that seems to get to the core of who we are, who we want to be, and where we're headed as a nation. Today we're going to take a fresh look at the issue by exploring what history can teach us about the patterns and paradoxes of immigration in a nation of immigrants. It's one of a series of shows in the next few weeks that will speak to issues that have bubbled to the surface in politics this year, that reveal something about us — and human nature. Historian Maria Cristina Garcia joins us. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Original sourceHidden Brain
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Encore of Episode 32: The Scientific Process

There is a replication "crisis" in psychology: many findings simply do not replicate. Some critics take this as an indictment of the entire field — perhaps the best journals are only interested in publishing the "sexiest" findings, or universities are pressuring their faculty to publish more. But this week on Hidden Brain, we take a closer look at the so-called crisis. While there certainly have been cases of bad science, and even fraudulent data, there are also lots of other reasons why perfectly good studies might not replicate. We'll look at a seminal study about stereotypes, Asian women, and math tests. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Original sourceHidden Brain
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Episode 55: Snooki and the Handbag

Look down at what you're wearing. You picked out that blue shirt, right? And those boots — you decided on those because they're warm, didn't you? Well, maybe not. Researcher Jonah Berger says, we tend to be pretty good at recognizing how influences like product placement and peer pressure affect other people's choices... but we're not so good at recognizing those forces in our own decision-making. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 54: Panic in the Streets

It sounds like the plot of a movie: police discover the body of a young man who's been murdered. The body tests positive for a deadly infectious disease. Authorities trace the killing to a gang. They race to find gang members linked to the murder... who may also be incubating the virus. This week on Hidden Brain... disease, panic, and how a public health team used psychology to confront an epidemic. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 53: Embrace the Chaos

Many of us spend lots of time and energy trying to get organized. We KonMari our closets, we strive for inbox zero, we tell our kids to clean their rooms, and our politicians to clean up Washington. But Economist Tim Harford says, maybe we should embrace the chaos. His new book is Messy: The Power of Disorder to Transform Our Lives. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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How to Make a Difference: Part 1

Why do some people act on the possibilities before them, while others come to believe that nothing they do will make a difference? Psychologist Martin Seligman describes his groundbreaking research on learned helplessness, and explains how the stories we tell ourselves about setbacks can shape what we do next. We also explore how optimism can help us rediscover our ability to change things for the better.If you have a question or comment about the science of optimism and pessimism that you'd be willing to share with the Hidden Brain audience after listening to this episode, please find a quiet room and record a voice memo on your phone. Email the file to us at feedback@hiddenbrain.org. Use the subject line: “How to Make a Difference.” If you love Hidden Brain in audio, check out our video series on YouTube. You'll find episodes there about memory, focus, getting unstuck, and much more at youtube.com/@hiddenbrain. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 61: Just Sex

We all know casual sex isn't about love. But what if it's not even about lust? Sociologist Lisa Wade believes the pervasive hookup culture on campuses today is different from that faced by previous generations. This week on Hidden Brain, we explore what this culture means for those who choose to participate, and for those who opt out. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Encore of Episode 20: Remembering Anarcha

A recent paper found that black patients receive less pain medication for broken bones and cancer. Black children receive less pain medication than white children for appendicitis. The research is new, but the phenomenon is not. This week, we revisit an episode from our archive that looked at the intersection of race, pain, and medicine. It might not be suitable for young children. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 60: Fortress America

Barely a week after assuming office, President Donald Trump set off a worldwide firestorm when he decided to temporarily ban entry to migrants from seven Muslim-majority countries and refugees from all over the world. In response, many people are looking to the past, to see what history can teach us. But this process can fraught with psychological peril. On today's Hidden Brain, we revisit a specific incident from World War II – the American decision to refuse entry to Jewish refugees aboard the SS St. Louis – and explore how it speaks to the current mood in the United States. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 59: The Deep Story

In the months since the presidential election, many have noted that lots of Americans live in bubbles — echo chambers filled with the voices of people who mostly agree with us. Sociologist Arlie Hochschild felt this long before the rise of Donald Trump, and five years ago she went on a mission to understand the other side. She left her own liberal bubble in Berkeley, California for a conservative one, deep in the Louisiana bayou. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 58: Pedestals and Guillotines

It's inauguration season, which means balls, parades, and celebrations. We may love the pomp and circumstance, but there's another, darker side to our psychology, too. Whether we like the new president or not, human beings have a strange and contradictory relationship with power and celebrity. We idolize the rich and famous, but also enjoy seeing them fall from their pedestals. This week on Hidden Brain, we explore this paradox: from Hollywood, to the White House, to the forests of Tanzania. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 57: Slanguage

Young people have always used language in new and different ways, and it has pretty much always driven older people crazy. But the linguist John McWhorter says all the "likes" and LOLs are part of a natural – and inevitable –evolution of language. This week on Hidden Brain, why language can't "sit still." Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 56: Getting Unstuck

At one time or another, many of us feel stuck: in the wrong job, the wrong relationship, the wrong city – the wrong life. Psychologists and self-help gurus have all kinds of advice for us when we feel rudderless. This week on Hidden Brain, we explore a new idea, from an unlikely source: Silicon Valley. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Ep. 70: Who We Are At 2 A.M.

Have you ever googled something that you would never dream of saying out loud to another human being? Many of us turn to Google when we have a deeply personal or embarrassing question. And we're often more honest when we type our questions into search engines than when we answer surveys or talk to friends. Seth Stephens-Davidowitz, a former data scientist at Google, says our online searches provide unprecedented insight into what we truly think, want, and do. This week on Hidden Brain, what big data knows about our deepest thoughts and secrets. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 69: Money Talks

How do you spend your money? On food, transportation, or housing? On shoes, cars, coffee, fancy restaurants? You might think you use money just to, you know, buy stuff. But as Neeru Paharia explains, the way we spend often says a lot about who we are, and what we want to project. We use money to express our values — by going to the local coffee shop instead of Starbucks, or by boycotting — or buycotting — Ivanka Trump shoes. We delete Uber; we refuse to fly United. We seek out or avoid Chick-fil-A. This week on Hidden Brain, the ways we use our money to tell stories about ourselves, and to ourselves. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Ep. 68: Schadenfacebook

Millions of people around the world use social media every day to stay in touch with friends and family. But ironically, studies have shown that people who spend more time on these sites feel more socially isolated than those who don't. This week on Hidden Brain, we explore the psychological effects that social media has on us, and how FOMO — or, the fear of missing out — can lead to actually missing out. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Encore of Ep. 35: Creature Comforts

This week, Hidden Brain considers the power of touch. First, Alison MacAdam tells us the story of her security blanket, called Baba. Then, Shankar interviews writer Deborah Blum about groundbreaking experiments into the importance of affection for young children. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Ep. 67: The Hole

Imagine a concrete room, not much bigger than a parking space. You're in there 23 hours a day, 7 days a week. This is the reality of solitary confinement at prisons across the United States. Keramet Reiter, a criminology professor at UC Irvine, says that while some inmates in solitary are dangerous, others are there because they're difficult for prisons to manage, or because of bureaucratic inertia. This week on Hidden Brain, we look at what happens in solitary confinement, and the psychological effects of being alone for long periods of time. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Ep. 66: Liar, Liar

Editor’s note: Since this episode first aired, researchers have raised concerns about a number of studies authored by Dan Ariely, including one cited in this episode. That study included data from an insurance company that purported to show that people are more truthful when they sign an ethics declaration at the beginning of a form than at the end. In an independent review, a group of researchers found evidence of data fabrication in that study. You can read more about their findings here, along with Dan Ariely’s response. The insurance company that provided the data, The Hartford, released a statement to NPR’s Planet Money in July 2023. In that statement, the company said that it had done a review of its records and that “there appear to be significant changes made to the size, shape and characteristics of our data after we provided it and without our knowledge or consent.” You can hear the full Planet Money story and read the full statement from The Hartford here. Additionally, a second study cited in this episode – in which Ariely reported reduced cheating among test-takers asked to recall the Ten Commandments before taking the test – has not stood up to replication by other researchers. You can read more about that here. Everybody lies. This is not breaking news. But what separates the average person from the infamous cheaters we see on the news? Dan Ariely says we like to think it's character — but in his research he's found it's more often opportunity. Dan Ariely is a professor at Duke University and the author of the book The Honest Truth About Dishonesty: How We Lie to Everyone — Especially Ourselves. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 65: Tunnel Vision

When you're hungry, it can be hard to think of anything other than food. When you're desperately poor, you may constantly worry about making ends meet. When you're lonely, you might obsess about making friends. This week on Hidden Brain, we explore the psychological phenomenon of scarcity and how it can affect our ability to see the big picture and cope with problems in our lives. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Ep. 64: I'm Right, You're Wrong

There are some topics about which it seems no amount of data will change people's minds: things like climate change, or restrictions on gun ownership. Neuroscientist Tali Sharot says that's actually for good reason. As a general rule, she says, it's better to stick to your beliefs and disregard new information that contradicts them. But this also means it's very difficult to change false beliefs. This week, we look at how we process information, and why it's so hard to change our views. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Encore of Ep. 24: Tribes and Traitors

Nearly a year ago, we ran an episode about one of the world's most intractable divides: the Israeli–Palestinian conflict. Since that story aired, a solution seems even more out of reach. We wanted to play this episode again, because it offers something we don't often hear in the news: empathy for the other side. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Ep. 63: "I'm Not A Terrorist..."

Making jokes about politics is a tradition as old as America itself. These days, of course, comedians have a new target: President Donald Trump. We talk with Iranian-American comedian Maz Jobrani about finding humor in the midst of deep political divides, and how he uses an understanding of human nature to craft a successful punchline. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Episode 62: On The Knife's Edge

What would drive someone to take another person's life? When researchers at the University of Chicago asked that question, the answer was a laundry list of slights: a stolen jacket, or a carelessly lobbed insult. It made them wonder whether crime rates could be driven down by teaching young men to pause, take a deep breath, and think before they act. We'll go inside a program that teaches Chicago teens to do just that, and explore the research on whether this approach actually works. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Hiding Behind Free Speech

Several weeks ago, white supremacists took to the streets of Charlottesville, Virginia, in a demonstration that left many Americans asking a lot of questions. Who are we as a nation? What do we stand for, and what do we tolerate? The United States goes further than many other countries to protect speech — even hate-filled speech like that used in Charlottesville. In this episode, we look at how people use free speech arguments, and why the motivations behind these arguments may not be apparent — even to the people making them. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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You 2.0: Getting Unstuck

At one time or another, many of us feel stuck: in the wrong job, the wrong relationship, the wrong city – the wrong life. Psychologists and self-help gurus have all kinds of advice for us when we feel rudderless. This week on Hidden Brain, we conclude our You 2.0 series with a favorite episode exploring a new idea from an unlikely source: Silicon Valley. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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You 2.0: WOOP, There It Is

Many of us have heard that we should think positively and visualize ourselves achieving our goals. But researcher Gabriele Oettingen finds this isn't actually the best advice. Instead, she says, we should use her strategy — which she calls WOOP. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Original sourceHidden Brain